Justice Department sues Google to break up its advertising empire

The U.S. Department of Justice and eight states filed an antitrust lawsuit against Google (GOOG, GOOGL) on Tuesday, seeking the breakup of the company’s online ad business.

This latest action comes more than two years after the agency and a group of state attorneys general joined in another suit alleging Google’s search and search advertising businesses violate U.S. antitrust laws.

The Justice Department’s alleges that Google’s suite of online advertising tools prevents competitors from entering the online advertising market and blocks publishers from monetizing their own content.

The department further claims that Google is illegally using, or trying to use, its monopoly power, and should be required to divest a host of entities that allow it to carry out the allegedly offending behavior.

Google CEO Sundar Pichai speaks during the Google I/O 2019 keynote session at Shoreline Amphitheatre in Mountain View, California on May 7, 2019. (Photo by Josh Edelson

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