Tag: Unveils

Branding

Visit Natchez unveils new branding, website – Mississippi’s Best Community Newspaper

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Visit Natchez unveils new branding, website

Published 9:48 am Tuesday, January 31, 2023

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Branding

Brooklyn-Helix Unveils New Corporate Identity, 3Z Brands

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New Corporate Name, 3Z Brands, Unites Portfolio of DTC Mattress Brands Under One Identity

PHOENIX, Jan. 26, 2023 /PRNewswire/ — Brooklyn Bedding, manufacturer, retailer, and pioneer of the bed-in-a-box mattress, and Helix Sleep, the leading direct-to-consumer custom sleep brand in the country (collectively, “Brooklyn-Helix”) today unveiled a new corporate identity, 3Z Brands.

This new corporate identity represents the business evolution of the collective portfolio and will serve as the unifying name for Brooklyn-Helix’s extended family of brands which includes Helix Sleep, Brooklyn Bedding, Birch, Bear Mattress, and the company’s wholesale business. This new identity follows Brooklyn Bedding and Helix Sleep’s 2021 merger in partnership with Cerberus Capital Management and the entity’s recent acquisition of Bear Mattress in 2022. Each consumer-facing brand, like Helix, Bear, and Brooklyn Bedding, will continue to operate under its current identities, with the 3Z Brands serving as the unifying corporate entity.

“The

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Real Estate Law

Mayor Adams Unveils Recommendations to Convert Underused Offices into Homes

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January 9, 2023

Office Adaptive Reuse Task Force Builds on Adams Administration’s Efforts to Revitalize Central Business Districts and Expand Housing Supply With 11 Concrete Recommendations 

With Recommendations in Place Alongside Current Rules, Office Conversions Could Create Homes for as Many as 40,000 New Yorkers Over Next Decade

NEW YORK – New York City Mayor Eric Adams today unveiled recommendations from a city-led task force to facilitate the conversion of underused office space into new housing for New Yorkers. Crafted by the Office Adaptive Reuse Task Force, and led by New York City Department of City Planning (DCP) Director Dan Garodnick, the New York City Office Adaptive Reuse Study presents 11 concrete recommendations that would make changes to state laws and city zoning requirements in an effort to extend the most flexible conversion regulations to an additional 136 million square feet of office space — roughly the amount of office

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